Apply now for county’s facade and sign grants

Posted on March 19, 2019 by Staff reports

The Santa Rosa Improvement Vitalization Enterprise  (StRIVE) grant cycle is now open. The grant is intended to provide commercial property owners and business owners grants for façade and signage improvements to upgrade the appearance of property, increase property value and stimulate economic activity within the county.

The program requires a 1:1 match from the applicant, with a maximum $1,000 award for sign improvements and $5,000 maximum for façade improvements. Grant funding of $50,000 will be provided from economic development funds. Funds will be distributed on a reimbursement basis after submittal of proof of expenditures. If funds are remaining after the initial application cycle, a second cycle may occur later in the year.

The deadline to apply for the StRIVE grant is April 30. For more information and a copy of the application visit or contact Erica Grancagnolo, special programs manager, 850-981-2069 or